New Year – New Diet?

Amanda Glos writes…

As the New Year opens up in front of us, it is a time many of us embark on a pledge to a healthier diet regime, but please STOP, LOOK & READ the labelling of the food you are eating and don’t get fooled like me.

Let me explain. As a treat I bought myself some Medjool dates. Something that I thought was pretty healthy, as they are just dried fruit. As soon as I got home I decided to tuck into one. It tasted so wonderful I thought I would have just one more. It was at this point my eye caught a logo on the pack “1 of 5 a day = 4 dates”. So whilst munching through my second date I thought I would be very virtuous and eat 4 dates. I thought at least I could knock off one of my five a day fruit and veg. Feeling very pleased with myself I started eating the third date. It was at this point that I started feeling decidedly sick, and unable to eat anymore. Returning to the packaging for some clue or other, the answer was there, right along-side the logo “1 of 5 a day= 4 dates”! If I had eaten the 4 dates I would have consumed almost 60% of my sugar for the day!

I felt that the “marketing men” had got to me and I had been taken in by them. All the information I needed to make an informed choice was on the label, and in this case side by side on the front of the pack. My eye had been drawn to part of it and I didn’t bother to read any further. So please, STOP, take a closer LOOK, and READ the whole label so that you can make a balanced approach to your food.

For more information on food labelling go to the Vision virtual food hall.